On Running UK has launched a pop-up space at Liverpool ONE. Running enthusiasts can come together to learn more about On as a brand, discover and try on the latest On gear, and participate in a variety of activities. These include group runs, yoga and movement classes, coffee clubs, and live DJ performances.
At the heart of the pop-up is On’s boldest creation yet – the On Cloudmonster. Unlike other running shoes, the Cloudmonster is a playful take on the traditional performance trainer. Featuring the largest Cloud elements ever designed by On, the Cloudmonster delivers a running experience that’s as close to running on clouds as it’s possible to get.
Runners and everyday fans of On running uk can learn about the brand’s cutting-edge technology, innovative design, and focus on sustainability. Customers who visit the pop-up space will be able to try on key performance running shoes. These include the Cloudsurfer, the Cloudgo, the Cloudrunner and the Cloudstratus.
On has teamed up with local running clubs and groups including 2-Step Collective, Dockside Runners and Laces Out Studio.
Their goal is to bring Liverpool’s running communities together; celebrating togetherness and cultivating run culture in a city with a loyal On customer base.
“We’re so excited to bring our pop-up experience, The Monster Den, to Liverpool ONE,” said Lauren Wilks, Marketing Lead UK & Ireland.
“We wanted to create a unique space where the local community could come run and move with us. The Monster Den is all about fun and playfulness, and we can’t wait to share it with our fans in Liverpool.”
On running uk events list
Below you can find the program of events taking place in The Monster Den pop-up:
Saturday, 29 April
10.00AM – Community group run sound system session with 2-Step Collective
Sunday, 30 April
10.00AM – Yoga for runners group class with Dockside Runners and friends
Bank Holiday Monday, 1 May
5.00PM – Monster chase fun run with Unsanctioned Athletics x On
Every Wednesday, 3 May – 31 May
6.00PM Group run club move & mix with 2-Step Collective
Every Saturday, 29 April – 3 June
10.00AM Saturday social runs and coffee club
Every Sunday, 30 April – 4 June
10.00AM Yoga for runners group class
Plus live DJ performances every weekend with Svara Radio and more.
The Monster Den will be open daily from April 29th to June 4th, 2023.
For more information, you can visit the web page for The Monster Den.